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Services

Web design, SEO, AI and automation.

Three services, separately or together. We shape each one around your business, and each one starts with us understanding it.

Always included

  • The analysis, as thorough as your project needs
  • SEO and AI optimisation in every website
  • One dedicated contact: you talk to Philip directly

Design

Web design and copy

A website that works. With copy that works.

The analysis produces the concept, the copy and the design. We write the copy for you: clear, in your own voice and in a way that makes your customers understand why they should come to you. First you see mock-ups, different ideas for your website to choose from. From these we create a prototype that we fine-tune with you. Only then do we build the website.

Everything is programmed in custom code, without a website builder and without an off-the-shelf template. That way, the website looks exactly the way we agreed, loads quickly and works on mobile, tablet and desktop. It is built for Google and AI from the start. If you like, you can update the content yourself later.

castangolf.desimplified
Home page of castangolf.de
Example: castangolf.de, from concept to finished website. Simplified.

What you get

  • Concept and copy
  • Mock-ups to choose from
  • Prototype with your feedback
  • Custom code, optimised for Google and AI

On request An online shop with an ordering process, like the one for Castangolf.

Get found

SEO and AI visibility

Included with every website we build. Also available on its own for existing websites.

Anyone looking for a recommendation asks Google or an AI such as ChatGPT, Claude or Perplexity. Both read websites, not images. That’s why we build every website so that machines understand it: real text, clear headings, structured data on services, location and contact details, fast loading times. Depending on the project, we cover the basics or go into depth.

Already have a website? Then we’ll rework it: copy, headings, image descriptions and everything an AI needs to understand you. How much is possible depends on how your website is built.

What machines readfictional example
On top, what people see. Underneath, what Google and AI read. Drag the light to compare. The company is made up.

What you get

  • Clear structure and real copy
  • Structured data based on Schema.org
  • Titles and descriptions for Google
  • Fast loading times

On request Blog posts answering the questions your customers ask.

Think ahead

Auto­mation

Automated workflows for enquiries, proposals, appointments and receipts.

An enquiry comes in, followed by emails, a proposal, a reminder, an appointment. We connect the tools you use so that repetitive steps run by themselves: automatic where it makes sense, personal where it counts.

And if there’s no suitable tool for a process, we build one.

One enquiry, on autopilotExample
Example: an enquiry runs through on its own. The conversation is where the personal touch comes in.

What you get

  • Enquiries confirmed instantly
  • Proposals and reminders that send themselves
  • Appointments bookable online
  • WhatsApp and email connected

On request An app of your own, if nothing off the shelf fits.

Process

Understand first. Then build what fits.

This is how every project runs, whichever service you book. It always starts with the analysis: shorter for a single service, thorough for a new website.

  1. 01

    Introduction

    A first conversation: we get to know each other, hear what you have in mind and see whether we’re a good fit. Write to us or give us a call, and we’ll find a time.

    Start a conversation

  2. 02

    Analysis

    In the analysis meeting, in person or by video, we ask questions until we understand your business: what you sell and how it’s made, who buys from you and why, who the others in your market are and how you have presented yourself so far. We also discuss the concept: which pages are needed and how they’re structured.

    AssessmentAnalysis meeting
    This is what the assessment looks like. Your product comes first.

  3. 03

    Insight

    Everything we’ve heard adds up to a clear understanding of what defines your company: the foundation. Design, copy, SEO and automation build on it.

  4. 04

    Proposal

    We know what you need, and you get a proposal that fits it exactly. What it says is what you pay.

  5. 05

    Designs

    The first thing you see of your website is mock-ups: different ideas for you to choose from. For SEO or automation, we show you the plan beforehand.

  6. 06

    Build

    Your choice becomes a prototype. With your feedback, it turns into the finished website, in custom code.

  7. 07

    Launch and support

    Your website goes live and runs on our hosting. After that, we stay on hand, as much or as little as you like.

    Support after launch

Support

After launch, we’re still there.

Your website runs on our hosting. How much else we look after is up to you. Instead of billing by the hour, we include support time for each month in every package.

Base package

  • Hosting with Netlify for a small monthly base fee, included in every package.
  • Manage it yourself: If you only take the base package, you get your own login and look after your website yourself.

What hosting and the packages cost is set out in your proposal.

Available as extras

Only if you want them.

Questions

Frequently asked questions.

Question not here? Write to us.

What does a website from you cost?

That depends on what you need. That’s why you get the proposal after the analysis, once we know your business. What it says is what you pay.

Can I book just one service?

Yes. An analysis is still part of it, it’s just shorter. How much is possible depends on your website: if it’s built with a website builder, the options are limited, especially for SEO. If it’s custom-coded and runs on its own server, anything is possible. You’ll get the most out of a new website from us.

How long does a project take?

That depends on the scope and on how many rounds of feedback are needed. We agree the schedule together before we start.

What do I need to provide?

Above all, time for the conversations and answers to our questions. We write the copy. From you we need what already exists: your logo, images and the logins for your domain and current website. If images are missing, we can provide them.

What happens after launch?

Your website runs on our hosting, for a small monthly base fee. If you want to look after it yourself, you get a login. If you’d like someone to look after it, there are three packages with support time for each month. More about support

Can I change content myself later?

Yes, if you want to. Then we build the website so that you can update text and images yourself, and you get a login for it.

What do you build the websites with?

With custom code, without website builders or off-the-shelf templates. That way, the website turns out exactly as we designed it with you.

Do we have to meet in person?

Not necessarily. The analysis meeting takes place in person or by video, whichever suits you better. This also lets us work with companies outside Hamburg.

Can you guarantee that an AI will recommend me?

Which company an AI names is its own decision. We make sure it understands your website and places you correctly. That is the basis for any recommendation.

Is there funding for my website?

It’s possible, depending on the project. We check with you which services may be eligible; often that’s consulting such as our analysis. Only the funding body can approve it, but we show you what options there are.

Who do you work for?

For business owners who want to show what their company stands for and who know that quality takes time and analysis. The industry doesn’t matter, the standard does.

What are you missing right now?

Tell us where you stand. We’ll tell you honestly what you need and what you don’t.

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